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CLOUD APPLICATIONS
CLIENT TESTIMONIAL
bChannels has introduced a whole new audience of Open Source ISV to the benefits of our Azure public cloud. By driving events with ISV we have seen a significant uptick in Azure consumption, which we would not have achieved without bChannels experience and expertize.
- Abhijit Das, Senior Director Azure
WHO & WHAT
Open Source applications are a huge growth area for Microsoft. They approached bChannels to run events in Asia to recruit ISV partners to sell cloud solutions built around Microsoft technology.
CASE STUDY COVERAGE
: EMEA
New ISV Partners Recruited
HOW
We reached out to ISV partners across Asia to set up local Microsoft events.
We contacted end customers to bring them to the events to meet the developers.
We organized and ran the events, then followed up to sign up ISV partners.
CAMPAIGN RESULTS
Pipeline Of New Sales From Customer Leads
$500k
50
New ISV Partners Recruited
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