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DEAL REGISTRATION
The Margin Builder program has been hugely valuable for Symantec, driving new business and channel loyalty.
- Paul Lyden, Director Worldwide Symantec
LOCATIONS COVERED
NAM, EMEA, LATAM, APAC
We have recently opened the tool in APAC. We have seen closed deal values increase dramatically.
- Tien Lui, Director APJ Symantec
WHO & WHAT
Symantec was struggling to grow revenue for security and back up solutions. They asked bChannels to design and set up a deal registration program to be run worldwide, to drive pipeline and close sales.
HOW
New ISV Partners Recruited
HOW
We designed and set up the Margin Builder program using our bChannels platform.
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We provide a team of people in each region to manage the process with channel partners.
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We have supported Symantec to roll out this program in all regions worldwide.
CAMPAIGN RESULTS
Deals Registered Each Year In The Program
25,000
$32M
Incremental Sales Each Year In The Program
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